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Towards the end of the year, Zhejiang Red, Green and Blue Textile Printing and Dyeing Co., Ltd. in Binhai Industrial Park was still busy and all the assembly lines were running at full capacity. Fiery production and marketing situation, two months ago from the Keqiao Fashion Week, "red, green and blue" with innovative technology, changing patterns, stable quality has been widespread concern. After the fashion week, orders from all over the world are pouring in.
Adhere to original pattern, is "red, green and blue" to lay an important competitive weight. In the company's design center, more than 20 designers click the mouse in front of the computer, a colorful pattern gradually emerged. Design Center can develop more than 15 new products per day, four or five thousand a year to design patterns. These innovative and original fashion patterns, the "red, green and blue" fabrics on average, 20% higher than their peers added value.
"High-end garments are based on high-end fabrics and fabrics as a carrier to achieve cross-border integration of fashion, creativity, design and textile, and to promote the transformation and upgrading of the traditional textile industry." "Red, Green and Blue" Chairman Chen Yuming said the company pays attention to worldwide efforts In the allocation of innovative resources, the introduction of international advanced technology and equipment, and hired designers from abroad, and a number of domestic and foreign design studio cooperation, to ensure that a steady stream of original supply of flowers. At present, the Company's sales of printing products with independent intellectual property rights account for 85% of the Company's main revenue, and the Company maintains a growth of over 10%.
"Close behind, even the highest level of designers will be due to information blockage and inspiration dried up. In the main export products, we send technical staff every year to attend a variety of exhibitions to understand the latest market trends and local customer needs, and with the headquarters Designers docking information. "Chen Yuming said sales guide design mode, to maintain the vitality of the design," the original pattern may still be copied soon, but we want to allow customers to come once, we can find a unique variety. At present, more than 90% of the company's products are exported to Europe, the United States, Africa, the Middle East and other regions. Its product "Arabian Black" occupies more than 80% of the Middle East market.
Cooperation with universities also provides intellectual support for "Red, Green and Blue". The science and technology project co-operated by Shaoxing University and the School of Arts and Sciences won the second prize of 2017 China Textile Industry Federation Science and Technology Award. The key technology and industrialization of polyester black dyeing based on controllable superabsorbent disperse dyes.
From the original "follow the market" into "leading the market now run," customers from "sample order" into a "sample order", "red, green and blue" is no longer a mere manufacturing company, a fashion Creative support for the production of service-oriented enterprises.
